I specialise in creating clear, engaging and purpose-driven visuals that help organisations communicate more effectively. Over the past few years, I’ve worked with education, training and community-focused organisations in the UK, producing work that spans digital assets, social campaigns, print materials, website layouts and brand development.
As a freelance graphic designer working with UKEC, I developed visual materials to support the event, including a comprehensive 24-page event brochure designed to inform, engage and guide visitors throughout their experience. The project combined event promotion, editorial design and information design, with a focus on creating a consistent visual identity across different types of content.
A recruitment campaign developed for Think Employment, delivering clear and engaging visuals across digital and print channels. The work focused on communicating key messages with strong visual hierarchy, supporting brand consistency while increasing audience engagement.
A full brand implementation project for Retire With Impact, translating brand strategy into consistent visual outputs across web, print, and marketing materials. The design balanced clarity, warmth, and professionalism to connect with an audience approaching or in retirement.
A series of charity posters designed to communicate important messages clearly and accessibly to the public. The work prioritised readability, visual impact, and emotional tone to support awareness and engagement within community settings.